GEN Z’S FINANCIAL CULTURE OF PRESENT LIVING

Gen Z’s Financial Culture of Present Living

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, economic success complied with a familiar pattern: earn progressively, save aggressively, purchase a home, and prepare for retirement. But Gen Z is approaching money with a fresh point of view. Instead of focusing entirely on lasting accumulation, this generation is prioritizing equil

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